True Religion and Dreezy Join Forces on a New Capsule

If you’re into jeans and hip-hop, you’re in luck, because True Religion has joined forces with Dreezy to create ‘The Diamond Collection’. The line marks the rapper’s “Balance My Lows” first foray into fashion design with a range of tops and bottoms that draw on True Religion’s denim heritage, showcasing her versatility and paying tribute to her late best friends. “I’m beyond grateful that True Religion trusted me to have their own collection,” Dreezy said. “I am honored to dedicate this to [my friends] and see that the whole world represents them.”

“The Diamond Collection” adds another dimension to the momentum of the Chicago MC’s recent success since releasing her first independent album, the Hit-Boy-produced Hitgirl, last year. Since then, she’s been riding with the album, spending the summer performing at hip-hop festivals and posting a feature on the late King Von’s posthumous album, What It Means to Be King. Hitgirl includes features from Future and Coi Leray, showing real diversity – she’s comfortable (and formidable) to her town’s signature drill beats, rapping through introspection and using a silky smooth singing voice elsewhere on the album.

Like Dreezy’s flow, her True Religion capsule showcases a significant range, combining jewel accents and upcycled stacked denim with the brand’s signature stitching and horseshoes. “The Diamond Collection” spans graphic tanks to a gorgeous cropped denim jacket. And no True Religion collab would be complete without jeans. This line offers multiple styles, including using excess denim from True’s archives to combine multiple washes for the Repurposed MR Stacked jeans. The collection also includes a statement thong with a brand’s horseshoe charm.

“The Diamond Collection” comes as True Religion shifts to increase the number of sizes it offers as part of its Go Figure initiative. Given the brand’s previous notable partnerships with musicians like 2 Chainz and Chief Keef, partnering with Dreezy was the logical next step, according to True Religion CEO Michael Buckley. “I’m excited about our first female hip-hop collaboration with Dreezy and the opportunity to grow our community of female customers with a collection designed uniquely for women,” he said. This collection is a shiny step in that direction. To see “The Diamond Collection”, visit the True Religion website.

Leave a Comment