On October 22, 2022, Sunny Tawar – a professor at the University of Haryana – posted a tweet pointing out the difference in greetings by automaker Honda to customers from different castes. The self-identified Ambedkarite professor juxtaposed wishes on Honda Cars India’s social media account, trying to insinuate that the wishes for a new car bought by an Ambedkarite and an upper-caste person were different.
In the two attached screenshots, there were new car purchase updates tweeted by Sunny Tawar herself and another customer Neharika Sharma, a journalist who works for ABP News.
Difference between greetings from Honda Car India when an Ambedkarite and Savarna buy a new car. pic.twitter.com/DZdaT3kljo
— Sunny Tawar (@iamsunnytawar) October 22, 2022
In his May 30, 2022 tweet, Sunny Tawar wrote, “Just bought New Honda City. Thank you Dr. Ambedkar.” Honda Car India wrote in a reply tweet: “Congratulations on the newest addition!!”
Journalist Neharika Sharma wrote in her tweet of October 21, 2022: “As it happened. Dreams come true. First car.” Honda Car India replied, “Congratulations! We are pleased to welcome you to the Honda family.”
Somehow Tawar found these wishes from the car company, where they cheerfully welcomed both of their customers, ‘discrimination’. This message from Sunny Tawar immediately drew criticism. A Twitter user TrueLibra wrote in response to Sunny Tawar’s tweet: “She said it’s her first car, that’s why they said welcome to the Honda family and you said new car, so they congratulated you on adding a new car to your collection. Savarn ko zabardasti focuses on karna hai to thodi akal hi laga lo.” She meant “if you want to target higher castes at any cost, at least apply some logic when you do”.
She said it’s her first car that’s why they said welcome to the #Honda family and you said new car so they congratulated you on adding a new car to your collection 🤷♀️ Savarn ko zabardasti target karna hai to thodi akal hi laga lo ️
— TrueLibra 🇮🇳 (@Mansi1253) October 23, 2022
Another Twitter handle called @Sumukh123 posted, “Even Ambedkar can’t help it.”
Inka Ambedkar ji Bhi Kuch nahi kar sakte
— Sumukh 123 (@UNKNOWNSMC123) October 23, 2022
Another Twitter user Alpaca Girl posted a photo of Rajratna Ambedkar with a BMW car. On the license plate of this BMW car was Jai Bhim. Rajratna Ambedkar is the great grandson of Dr. Babasaheb Ambedkar. In the caption of this photo, Alpaca Girl wrote, “True. Next time, buy a BMW.”
WHERE. Next time buy a BMW. pic.twitter.com/37jnYokTsw
— Alpaca Girl🇮🇳 (@AlpaKanya) October 23, 2022
Another Twitter user YCS replied, “He waited over 5 months to find a tweet where he can make a point, however irrelevant.”
He waited over 5 months to find a tweet where he can make a point, however irrelevant
— YCS (@YcsjprJpr) October 22, 2022
Vox Populi vox Dei replied: “Maybe you will learn how algorithms work! The hashtag says first car and the response is very appropriate! Don’t always be the victim.”
Maybe learn how algorithms work! The hashtag says first car and the response is very appropriate! Don’t always be the victim
— Voice of the People Voice of God (@VoxPopuliVoxD14) October 22, 2022
A Twitter handle called Bandhua Majdoor wrote in his response, “More than casts I think it’s about a verified handle getting special treatment.” Remarkably, Neharika Sharma has a verified Twitter account, unlike Sunny Tawar.
More than casts I think it’s about a verified handle that gets a special treatment.
— Bandhua Majdoor (@iamSKC10) October 23, 2022
There is a pattern that has been noticed, especially on social media, where these “activists” are creating a problem that isn’t there because of their preconceived assumption of caste-based discrimination. To find ‘evidence’ for this bias, they look for discrimination even in things where it doesn’t exist, thereby diluting the real causes where discrimination might exist. This howling wolf of ‘activists’ of such a ‘movement’ is doing the cause more harm than good.